Yellow Journalism is an exaggerated story that causes for people to be more attracted to the topic. Many news headlines 'exaggerate' their title. The purpose of this is to attract viewer attention. The current news headline "U.S. Embassy: Beijing air quality is 'crazy bad'." When you first read the title, you think the air smells and people just can't handle it. Truth is, there is a thick haze over Beijing. Most of it is caused by burning coal. The air quality is at 310 which is way above it should be. Here in America, if the Air quality is over 240, schools are asked to cancel outdoor activities, and sometimes they might even cancel that school day.
Source: http://www.msnbc.msn.com/id/40273827/ns/world_news-world_environment/
